How a brand can get 422% ROMI through native promotion on a retail platform: Danone and SberMarket case “Thanks to the recommendations of our products, which accompany buyers on the key pages of the online store, we were able to expand the sales funnel. We got the opportunity to show our products to new customers, increase brand awareness and gradually “accustom” the audience to our products. Personalization of offers allows you to more accurately build a marketing strategy,” Tatyana Zhiltsova, Ecommerce digital marketing manager Danone.
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How a brand can get 422% ROMI through native promotion on a retail platform: Danone and SberMarket case “ Retail Rocket Smart Placement solves this problem and also allows brands to find “their” customer by targeting offers. As for the online store, it also Cayman Islands Mobile Number List remains to gain by increasing turnover and profits. At the same time, we take care of the entire routine associated with the formation of personal real-time recommendations, ”- Alexandra Nekrasova, Retail Rocket project manager. In the end everyone wins When a customer is well.
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Versed in the catalog of an online store and quickly finds the right products, thanks to valuable recommendatis, he gets a positive customer experience and is ready to return for goods again and again. As a result, all participants in the process win: the online platform, the brand , and the client himself . For SberMarket, it is important that each brand can directly interact Business Lead with the relevant audience on the key pages of the site – starting with the main one, as the starting point of the Customer Journey. So the online platform increases turnover and profits. And for a brand, native placement of recommendations allows you to find “target” customers who are interested in its product category, as well as introduce new customers to the brand.