This distorts the statistics, making decision-making difficult. If you’re worried that people won’t buy a product because the price is displayed on the front page, the problem isn’t the price or how much it is. how to tell about the product in such a way that the price loses its meaning. much help he gets with your product, it doesn’t matter if the price of the product is €100 or €5,000. If the customer wants it, he finds the money and buys. How do you fix this? Add the price clearly below each button. Sales page Masterclass 3 | call to action The only function of the call to action is to get the customer to act, i.e. to press the button and go to the checkout.
We play around with the
The text of the call to action should be consistent and simple so that the action is pleasant latest database to perform. Prompts to action that speak from the customer’s mouth (eg: “Yes! wealthy” ) work a little worse than those that prompt the customer to act. When the sales page talks “from me to you”, i.e. from the entrepreneur to the customer, suddenly the customer has to turn his gaze to himself and “speak with his own mouth”. the hand through the entire purchase process. Therefore, the text of action prompts should also be “from me to you”.
I want to save money and become
How do you fix this? I’ve been teaching for years that “start here” is one of the best ways to get clients to take action: Click here to start losing weight Start gentle Business Lead yoga for back wellness by clicking here 5 pointless mistakes on the sales page 4 | The emotional level varies in the text of the sales page Two problems can arise at this point: You start to emphasize the negativity and soften the style the further the sales page progresses Or you use an aggressive approach but emphasize that you are a gentle coach The style that is most natural to you should be visible and heard on the sales page. You can try to use the gimmicky threes of copywriting, but if their style differs a lot from your own, the result is a herring salad-like sales text that does not inspire you to buy.